The Winston Group is a strategy and research firm dedicated to making ideas matter.

Roll Call: The politics of confusion tests both Trump and Biden

by Caitlin Peartree

The Winston Group’s David Winston writes in today’s Roll Call about the increasingly volatile and confused electorate, and what it may mean looking ahead to November.

It is possible that 2020 may see a rerun of two presidential candidates with very high unfavorables and, as a result, many voters having a negative view of both. This is not a choice voters want to make again. Both Biden and Trump are facing a volatile electorate that has come to understand the need for strong leadership, even if they don’t completely understand what’s happening to the country and why.

Read the full piece here.