The Winston Group is a strategy and research firm dedicated to making ideas matter.

Iowa Poll: Iowa leans conservative, offering potential for GOP

by Lisa Mathias

Thomas Beaumont of the Des Moines Register features David in a recent article profiling Iowan voters and getting insights about the GOP from Iowan Republicans.

“I think the conservative brand is generally fine,” said Republican pollster David Winston. “But the Republican brand has difficulty at this point. And there’s no question that, until the party stops being the opposition party and starts being the alternative party, it’s not going to help its brand.”

To read more, turn to