The Right Idea, Episode 17 – New School Strategy

by Lisa Mathias

The Right Idea, Episode 17: New School Strategy from The Winston Group on Vimeo.

In the first installment of TRI’s second season, the Winston Group’s Kristen Soltis chats with Rob Kubasko and Mark SooHoo from Campaign Solutions about the differences between Old School and New School tactics and how leaders need to focus more on “the message” itself.