The Winston Group is a strategy and research firm dedicated to making ideas matter.

McClatchy DC: “Can Republicans lead? That’s what they – and others – want to know”

by Emily O'Connor

In an article from McClatchy DC discussing the challenges and opportunities that are ahead for Republican leaders, the WG’s David Winston comments on what message voters sent through the midterms and how Republicans can proceed:

“What Republicans do with this opportunity will be central to how the brand evolves,” Republican pollster David Winston wrote in a post-election strategy memo. “It’s important to understand that the election showed the public is willing to listen to Republican ideas, but voters have to be sold on each individual idea first. Republicans do not have carte blanche, but they have an electorate that is willing to listen to Republican ideas to fix the country. That is a unique opportunity for any political party.”

Here’s the rest of the story, and the rest of the post-election analysis.