The Winston Group is a strategy and research firm dedicated to making ideas matter.

WaPo: What Republicans plan to do to demolish Obama’s legacy if they win the Senate

by Emily O'Connor

In the Washington Post, the WG’s David Winston emphasizes the importance of Republicans using the next two years to define new ideas, not just oppose the president’s:

“Is the purpose to define the direction of the country or to oppose Obama over his last two years?” says David Winston, a Republican pollster and consultant. “We’re seeing a growing consensus that if things are going to work out in the long run — and in 2016 — it has to be about defining a direction.”

Even now before the outcome of the mid-term elections, Winston said that the most important thing is to look toward the 2016 election.

“The one definitive thing you can say is that in 2016 there will be a new president,” he said. “As we look at the last two years of the Obama presidency, the challenge is really defining where the country goes in a post-Obama environment.”

For the rest of the story, head to www.washingtonpost.com.